Saudi officials are trying to put the murder of dissident journalist Jamal Khashoggi behind them, with a new initiative to kick-start inward investment and a range of soft power initiatives. But while the stellar turn-out of sporting stars, entertainers and business leaders arriving in the kingdom suggests that – rather predictably – many supports for Crown Prince Mohammed Bin Salman (MBS)’s Vision 2030 agenda see it is business as usual, Riyadh continues to struggle to address criticism of its record on human rights and financial abuses.
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